MOTIVATION

People text. They text all the time. We interviewed a lot of extreme SMS users, and realized that a lot of times they risked their lives while sending SMS. As an example, we noticed our friend, Charlotte, texting with both hands while driving her car with legs on the US-101. She was running late to a party and wanted to let her host know that. Now, there are laws that ban texting in the car, but people still do it, and there’s no stopping them. This is why we developed ZapText — a no keyboard 3-tap texting application on the iPhone.

SKETCHES/PROTOTYPES

PRODUCT VIDEO:

BLURB FROM APP STORE:

Say goodbye to tiny keyboard keys forever. Experience the revolution of 3 tap texting!

Running late for a rendezvous? Just checking in on the way home? Wish you could send a quick (free) SMS in just 5 seconds? Say hello to ZAPTEXT.

ZAPTEXT’S SECRET FORMULA:
- Direct access to your contact list, including favorites.
- Pre-typed text messages — totally customizable.
- Quick access messages with bright colors.
- Secret Message Powers — try “Running late”.
- SMS hasn’t changed in 25 years — this is the beginning of a new SMS revolution.
- Supports all major US carriers (see http://zeenlabs.com)
- Ads: Sorry, we don’t understand. What’s that?

In collaboration with Joel Sadler, Greg Bayer & Rajiv Patel.